BRINGING THE

OUTSIDE IN

As part of our PR project, we studied design, audience function, and aesthetics in order to produce a fashion space concept to be used to promote the Bowes Museum in a fresh light and to new audiences. Our research explored the exhibition and promotion of fashion through events and experiences. The focus of this part was the dissemination of ideas to a target audience through logistical planning, multi-sensory media applications, and memorable experiential considerations.

 

The deliverable was a 10-page digital booklet: a professional presentation of your concept, research, and development, including a synopsis of your research, concept design, final visual viewpoints of your proposed event, consideration of logistical elements.

 

Please find attached a PDF version of my full booklet.

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© 2017 by Francesca Whyte. 

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